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Director: Global Growth Marketing @a top ed-tech organization, Bangalore
Posted in IIT Delhi
₹ 55 - 60 LPA
10-15 Yrs Exp.

Hey Guys, I have an opening to share with you.


<< Job Description.

  • Lead the growth marketing vertical for the org and a large team of growth marketing experts
  • Drive/Execute growth & marketing campaigns for our business, focused on key metrics in terms of Strategy, Team management, Growth management, and P&L management.
  • Should be responsible for driving the User Growth, Revenue Growth, Retention, and Engagement of the Platform on a day-to-day basis.
  • Deploy successful marketing campaigns and take ownership right from ideation to implementation:
  • Segment customer base on various transactional/behavioral features & design effective 'reach out' programs for them in the form of these marketing campaigns
  • Manage end-to-end consumer lifecycle management for the business vertical.
  • Responsible for driving the entire marketing funnel from Acquisition to Retention using various digital marketing channels.
  • Monitor customer funnel & identify new levers of growth and apply them to the business
  • Suggest new features/product innovations whenever necessary basis understanding of consumer behavior.
  • Come up with 10X growth ideas to discover new ways to grow or optimize upon the existing referral funnels
  • Build an experimentation pipeline to optimize on the costs and maximize user acquisitions


What to Bring:-

  • Experience in growth marketing/performance marketing in start-up/e-commerce or tech industries in a leading Indian/ International organisations. 
  • IIT/IIM/FMS/XLRI – MBA/B.tech from premier Grad/Post Grad Institution 
  • 10-15 years of experience in leading growth marketing function in a leadership role
  • Proven execution in similar role in hyper growth consumer internet start-ups
  • Global marketing exposure in USA, UK, Middle east, Europe will be an added advantage
  • Hands on analytics, attribution tools, tons of experience in managing performance marketing channels like – FB, Google, AD networks, Affiliates
  • Need for speed, someone who is comfortable working in fast-paced dynamic environments and having ownership as well considering the complexities involved in Growth


>>


If this is interesting for you then please share your resume while applying. Also, please feel free to reach out in case of any queries.


Thanks,

Mukesh Batra

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