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Director @ Marketscope | Providing CXOs to funded startups, New Delhi
Integrated '85


Director: Global Growth Marketing @a top ed-tech organization, Bangalore
Posted in IIT Delhi
₹ 55 - 60 LPA
10-15 Yrs Exp.
Hey Guys, I have an opening to share with you.
<< Job Description.
- Lead the growth marketing vertical for the org and a large team of growth marketing experts
- Drive/Execute growth & marketing campaigns for our business, focused on key metrics in terms of Strategy, Team management, Growth management, and P&L management.
- Should be responsible for driving the User Growth, Revenue Growth, Retention, and Engagement of the Platform on a day-to-day basis.
- Deploy successful marketing campaigns and take ownership right from ideation to implementation:
- Segment customer base on various transactional/behavioral features & design effective 'reach out' programs for them in the form of these marketing campaigns
- Manage end-to-end consumer lifecycle management for the business vertical.
- Responsible for driving the entire marketing funnel from Acquisition to Retention using various digital marketing channels.
- Monitor customer funnel & identify new levers of growth and apply them to the business
- Suggest new features/product innovations whenever necessary basis understanding of consumer behavior.
- Come up with 10X growth ideas to discover new ways to grow or optimize upon the existing referral funnels
- Build an experimentation pipeline to optimize on the costs and maximize user acquisitions
What to Bring:-
- Experience in growth marketing/performance marketing in start-up/e-commerce or tech industries in a leading Indian/ International organisations.
- IIT/IIM/FMS/XLRI – MBA/B.tech from premier Grad/Post Grad Institution
- 10-15 years of experience in leading growth marketing function in a leadership role
- Proven execution in similar role in hyper growth consumer internet start-ups
- Global marketing exposure in USA, UK, Middle east, Europe will be an added advantage
- Hands on analytics, attribution tools, tons of experience in managing performance marketing channels like – FB, Google, AD networks, Affiliates
- Need for speed, someone who is comfortable working in fast-paced dynamic environments and having ownership as well considering the complexities involved in Growth
>>
If this is interesting for you then please share your resume while applying. Also, please feel free to reach out in case of any queries.
Thanks,
Mukesh Batra
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