Hey Guys, We have an opening to share with you.

Roles & Responsibilities:

• Prepare and develop a strategic business plan for the multiple brands/ categories in collaboration with marketing & sales department
• Formulate Marketplace Strategies, development and implementation of product/brand plan with objective of revenue, profitability & market share. 
• Develop sales plan and monitor growth and conduct periodic sales review.
• Managing and allocation of the 3P Ecommerce marketing budget, while achieving ROAS optimization
• Define and implement e-commerce and marketing strategies. Ensure that the operational marketing plan is in line with overall marketing plan and prioritize to achieve the sales targets
• Identify opportunities for growth within existing e-commerce accounts. Analyze market trends and provide valuable inputs for fine tuning the selling and marketing strategies
• Identify target audiences, plan marketing activities to achieve volume estimations, review products and execute promotions to ensure product movements.
• Conceptualizing product specific promotional inputs, campaign and other activities for e-Commerce Platforms like Amazon, Amazon Pantry, Flipkart, Bigbasket etc. and associated sellers for better reach and visibility
• Identification & launch of new products in line with objectives. Take care of marketing collaterals for the branding of the new product & prepare plan, budget and executing the launch of the products in coordination with sales team and marketing team at Head office
• Managing vendors/ team members throughout the vertical for efficient management
• Identify potential automation opportunities in operational activities to achieve efficiency and productivity gains; ensuring that the mundane and predictable becomes automated, so the team can focus on more productive pieces

Desired Candidate Profile:

• 2-8 years of E-commerce experience with Consumer Brands/ Marketplace platforms
• Candidate having relevant work experience in FMCG segment is preferred 
• Demonstrated understanding of eCommerce KPIs, analytics, reporting and processes
• Self-motivated and ability to work independently as well as part of a team in a fast-paced environment with changing priorities and show constant entrepreneurial initiative
• Strong project management and analytical skills to guide business strategy decisions.

Educational Qualification: 

MBA Graduate (Certification/ specialization in Advertising & Brand Management preferred)

Remuneration:

Negotiable, based on the current compensation & benefits

If this is interesting for you then please share your resume at richa.kesarwani@larenon.com while applying. Also, please feel free to reach out in case of any queries.

Thanks,

Alumni Engagement Committee, MICA